Compact framework.
Mighty big results.
Tiny Might started as a nickname for my small physical frame paired with exceeding expectations for someone from my vantage point. It became the blueprint for my entire creative philosophy: no matter the space or the obstacle, I push forward to bigger things. It means hyper-focused agility and high-level strategic execution. By pairing a rigorous research mindset with lean, high-velocity momentum and a refined visual discipline, I help agencies and brands unlock their full potential and scale their impact.
Machias
Logos
Bending The Arc
Cotton Lifestyle Monitor
Y2 Yoga
THOMPSON OUTREACH KIT
WIKOFF
Shannon Leutzinger // Design Director + Senior Graphic Designer
My fascination with design started with color, specifically red. A master potter once told me it was the most volatile, difficult color to replicate in a kiln. That challenge hooked me. I became so consumed with understanding its facets that red eventually took over my life, from my couch and design notebook to my car.
That obsession expanded when a hummingbird book caught my eye in my elementary school library when I was seven. I didn't know it then, but I was staring at my future in researching details, fixating on nuances, and honing my design mind that doesn’t turn off.
Fast forward, I was given the nickname Tiny Might, a nod to my small physical frame and my habit of exceeding expectations.
The hummingbird is nature’s ultimate Tiny Might. It flashes that same volatile, brilliant red. It operates at an impossible velocity, yet maintains the precise, hyper-focused agility to hover perfectly still or change direction in a millisecond.
That is how I approach my work today. I combine a rigorous research mindset with high-velocity momentum and a refined visual discipline. I help agencies, brands, and the designers I direct to navigate challenges, unlock their full potential, and fire ideas that are bold, precise, and impossible to ignore.
